woensdag 12 december 2012

emma mulholland AW13

Emma Mulholland is a 24 year old fashion designer from Australia. In 2010 she graduated from Ultimo TAFE fashion institute of Sydney and has been on the rice ever since. Her current collection is called 'Spaced Out' and was inspired by aliens and Ancient Egypt. A surprising combination you might think, but browsing through the lookbook it suddenly becomes very clear. Mulholland is inspired by the conspiracy theory that pyramids were build by aliens. The collection features holograms, sequins, neons and metallics. 

She says: "The combination of Ancient Egyptian symbols and hieroglyphics can be seen in the prints, which also tied in with an intergalactic space vibe. I looked to sci-fi movies like The Fifth Element and episodes of Star Trek and drew a lot of inspiration from their simple shapes, like A-line shift dresses and raglan sleeves like Dr. Spock. The embellishments are also a combination of both of these ideas — like a scarab beetle which has been abducted and replaced by an alien. I drew styling inspiration from Desperately Seeking Susan."

The images are shot by Byron Spencer and styled by Pauly Bonomelli. 












more info: 
www.emmamulholland.com 
http://oystermag.com/exclusive-emma-mulholland-x-anja-konstantinova-aw13-behind-the-scenes

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